Kev Lag Luam trends thiab yav tom ntej Prospects: Cov kev hloov pauv thiab cov kev sib tw hauv kev ua lag luam thom khwm
May 25, 2026
Nyob rau hauv xyoo tas los no, kev lag luam thom khwm tau hloov pauv tseem ceeb, maj mam hloov los ntawm cov khoom siv yooj yim ib txwm siv rau kev zam, kev hloov kho tus kheej, nrog rau siab - zoo, cov ntaub ntawv tshwj xeeb, siab - kev ua tau zoo thiab lwm yam thev naus laus zis. Cov neeg muaj kev txhawj xeeb ntau ntxiv txog cov kev xav tau zoo, cov khoom siv ua haujlwm, thiab kev tsim kho tshiabkev txhim kho lub tswv yim hais txog kev tiv thaiv ib puag ncigthaum xaiv cov ntaub ntawv, ntim khoom, thiab lwm yam (tshwj xeeb tshaj yog nyob rau hauv European lag luam). Kev ua lag luam thom khwm tab tom tsim cov qauv tshiab thiab kev txhim kho, tag nrho ntawm cov cib fim thiab kev sib tw.
Kev nkag siab rau hauv cov ntaub ntawv tseem ceeb ntawm lub ntiaj teb thiab Suav thom khwm kev lag luam
1. Kev lag luam loj thiab kev loj hlob zoo
Kev lag luam thom khwm thoob ntiaj teb tuav txoj kev loj hlob ruaj khov. Raws li cov ntaub ntawv los ntawm ntau lub koom haum, lub ntiaj teb no thom khwm loj loj yuav tsum nyob ib ncig ntawm 22.7-24.7 billion US dollars nyob rau hauv 2024, thiab xav tias yuav loj hlob mus rau 27.6-49.4 billion US dollars los ntawm 2031-2035, nrog ib tug compound txhua xyoo kev loj hlob ntawm 2.6% -7.3%. Qhov sib txawv ntawm kev kwv yees ntawm cov tsev sib txawv feem ntau yog los ntawm qhov sib txawv ntawm cov qauv kev txheeb cais thiab kev txiav txim siab ntawm kev loj hlob muaj peev xwm. (Cov duab hauv qab no yog los ntawm cov ntaub ntawv qhia kev twv ua ntej ntawm QYResearch).
Raws li lub ntiaj teb cov thom khwm loj tshaj plaws thiab cov khoom xa tawm, Tuam Tshoj cov thom khwm kev lag luam suav rau ntau dua 70% ntawm lub ntiaj teb tag nrho cov peev txheej tsim khoom thiab yog lub hauv paus tsav tsheb rau kev lag luam loj hlob. Xyoo 2024, kev lag luam thom khwm hauv tsev tau tshaj li 90 billion yuan, nrog kev ua haujlwm siab thiab siab - xaus cov thom khwm kho kom haum ua lub zog loj hlob, nrog kev loj hlob txhua xyoo ntawm 8% -10%, deb tshaj qhov kev loj hlob ntawm tsuas yog li 3% rau cov thom khwm yooj yim. Kev lag luam nrawm nrawm nws cov qauv hloov pauv los ntawm "quantity" mus rau "zoo".

2. Cov qauv kev lag luam thiab kev xav tau piv
Raws li cov ntaub ntawv tshawb fawb hauv kev lag luam, cov thom khwm ua haujlwm yuav tuav 38% ntawm kev lag luam hauv tsev hauv xyoo 2024, nrog kev loj hlob txhua xyoo ntawm 8% -10%, deb tshaj qhov kev loj hlob ntawm cov thom khwm paj rwb los ntawm 3%. Ntawm lawv, qhov kev loj hlob ntawm sub pawg xws li cov thom khwm kho mob thiab cov thom khwm kev ncaws pob tau tshaj 15%. Los ntawm kev cog qoob loo segmented lem thiab ntxiv dag zog rau kev tshawb fawb thiab kev loj hlob, lub peev xwm hwm ntawm cov khoom tuaj yeem txhim kho tau zoo los ntawm 5% -20%. Qhov sib xyaw ua ke txhua xyoo kev loj hlob ntawm segmented teb kuj tau mus txog 5.5%, deb tshaj qhov nruab nrab ntawm kev lag luam, thiab tau dhau los ua lub zog tseem ceeb tsav kev lag luam kev txhim kho.
Kev lag luam tam sim no: kev hloov pauv ntawm "cov khoom lag luam loj" mus rau "kev ua kom zoo", kev hloov pauv ntawm "quantity" mus rau "zoo"
1. Kev ua haujlwm thiab kev nplij siab dhau los ua cov ntsiab lus muag muag
Raws li cov neeg siv khoom muaj txiaj ntsig zoo rau kev tiv thaiv kev noj qab haus huv thiab kev hnav khaub ncaws, kev ua haujlwm xws li tiv thaiv - kab mob thiab tiv thaiv - tsw (nyiaj ions, xyoob fibers, tooj liab ions, thiab lwm yam), kev nqus dej thiab hws-wicking (Coolmax thiab lwm yam), qhov ntsuas kub tsis tu ncua, kev hloov pauv siab (kev saib xyuas kab mob varicose), thiab ua pa ntau dua; Nyob rau tib lub sijhawm, kev ua lag luam ntawm cov thom khwm kho mob kho mob (mob ntshav qab zib ko taw thom khwm, cov thom khwm tom qab phais mob) tau loj hlob sai. Seb nws yog lub ntsiab cushioning, anti-skid thiab bacteriostatic zog ntawmncaws pob ncaws pob, lossis tiv thaiv - thom khwm rau cov neeg laus thiab cov thom khwm tshwj xeeb rau cov ntshav qab zib, nws qhia tau tias cov thom khwm ua haujlwm tsis tuaj yeem ua tau raws li cov kev xav tau ntawm cov neeg ncaws pob, tab sis kuj qhib kev lag luam loj hauv kev kho mob.
2. Muaj kev sib txawv ntawm tus kheej thiab zam
Yav dhau los, thom khwm tau suav hais tias yog pab, tab sis tam sim no cov neeg siv khoom muaj kev txhawj xeeb ntau ntxivtus tsim thiab tus kheejkev qhia ntawm thom khwm. Kev luam ntawv, xim txuam, kev lom zem qauv, kev sib koom tes, thiab lwm yam tau maj mam ua lag luam hotspots. Qee lub npe txawm siv cov cuab yeej txawj ntse tsim kho kom haum rau cov neeg siv khoom hauv cov qauv tsim, ua tiav qhov kev paub ntawm tus kheej tiag tiag.
3. Kev tsim kho kom ruaj khov los ua qhov tseem ceeb ntawm kev sib tw
Nrog rau kev paub txog kev tiv thaiv ib puag ncig, cov thom khwm hom tau txais cov paj rwb organic, siv fiber ntau, thiab cov thev naus laus zis uas tsis yog dyeing los txo lawv cov pa roj carbon hneev taw hauv cov txheej txheem tsim khoom. Nyob rau tib lub sijhawm, kev ntim khoom zoo ib puag ncig thiab cov qauv rov ua dua tshiab tau maj mam nce. Qhov no tsis yog tsuas yog ib qho kev tshwm sim ntawm lub luag haujlwm ntawm kev sib raug zoo, tab sis kuj yog ib qho tseem ceeb ntawm kev muag khoom rau cov khoom lag luam nyiam cov neeg siv khoom hluas.
Kev faib ua feem ntawm cov ntaub ntawv ntsuab xws li paj rwb rov siv dua, GRS siv polyester, organic paj rwb (GOTS), Lyocell yarn, Modal, xyoob fiber ntau, pob kws hmoov txhuv nplej siab raws li, thiab marine recycled fiber yog sai heev; FSC ntawv pov thawj, cov nroj tsuag-raws li number case, thiab biodegradable/recyclable ntim (labels, PE hnab, stitching) yog siv dav; Kev dyeing tsis muaj dej, qis-kub dyeing, thiab dej-txuag cov txheej txheem tuaj yeem txo cov pa phem thiab siv zog.
Tsawg carbon ntau lawm: cov cuab yeej ntse, cov kab ntau lawm, thiab cov chaw tsim khoom digital dual txo kev siv hluav taws xob thiab nqi zog; Carbon footprint accounting, hluav taws xob ntsuab, pov tseg rov ua dua, thiab xoom pov tseg ntau lawm tau dhau los ua tus qauv ntawm cov chaw ua haujlwm sab saum toj;Sedex, BSCI, OEKO-TEX, GRS, GOTSthiab lwm yam ntawv pov thawj tau dhau los ua "passports" rau kev lag luam txawv teb chaws thiab siab -kev koom tes nrog cov neeg siv khoom kawg.

Kev sib tw ua lag luam thiab kev sib tw
Kev lag luam thom khwm tam sim no tab tom ntsib peb qhov kev sib tw loj: cov nqi nce (sib npaug ntawm kev ua haujlwm thiab cov khoom siv raw; kev tiv thaiv ib puag ncig thiab cov nqi), kev sib tw nqi (tsawg- cov nqi imitations cuam tshuam rau cov khoom lag luam zoo), thiab kev xav tau tawg (squeezing profits los ntawm me me kev txiav txim siab ceev cov qauv). Kev ua tsov ua rog ntawm tus nqi tau dhau los ua tus qauv hauv kev lag luam, thiab kev sib txawv ntawm cov khoom lag luam thiab kev muaj peev xwm tshiab tau dhau los ua tus yuam sij rau kev sib tw mus sij hawm ntev -.
Txoj kev sib tw muaj xws li: kev txhim kho thev naus laus zis, siv cov tshuab tho thom khwm ntse kom ua tiav cov nqi txo thiab txhim kho kev ua haujlwm; Hom tus nqi taw qhia, tsom rau kev ua haujlwm thiab kev xav tsim kom tsim tau tus nqi; Agile mov saw, yoog raws li qhov kev txiav txim me me ceev teb thiab siv cov khoom lag luam digital tswj. Nyob rau tib lub sijhawm, ntxiv dag zog rau kev tsim qauv tsis zoo los ntawm kev lag luam hauv tsev kawm ntawv tshawb fawb kev koom tes thiab siv cov ntaub ntawv zoo ib puag ncig xws li xyoob fiber ntau thiab cov polyester rov ua dua tshiab kom nkag mus rau txoj kev ruaj ntseg yog cov lus qhia tseem ceeb rau kev tsim kom muaj kev sib tw sib txawv.

Txoj kev txhim kho yav tom ntej
Muaj peb txoj hauv kev rau kev txhim kho yav tom ntej ntawm kev lag luam thom khwm: ua ntej, tsim kom muaj qhov zoo sib txawv, ua kom muaj txiaj ntsig zoo (xws li kev tiv thaiv kev ua kis las, kev noj qab haus huv) thiab cov ntaub ntawv zoo ib puag ncig ( xyoob fiber ntau, siv polyester) sub lem, thiab tsim cov cuab yeej cuab tam thiab cov nqi hwm. Qhov thib ob yog los txhawb kev hloov pauv ntsuab ntawm tag nrho cov saw, los ntawm cov khoom siv paj rwb organic, qis -carbon luam ntawv thiab dyeing rau biodegradable ntim, teb tag nrho cov cai thiab cov neeg siv khoom ESG nyiam; Tsim kom muaj kev ua tiav ntsuab thiab ua tiav cov ntawv pov thawj tseem ceeb xws li GRS, GOTS, OEKO-TEX, BSCI, thiab lwm yam, tsim kom muaj pob tshab, ua raws, thiab qis- cov saw hlau carbon, ua tau raws li thoob ntiaj teb ESG txoj kev xav tau, thiab tuav lub siab - kev lag luam kawg; Qhov thib peb yog kom tob zuj zus ntawm kev sib koom ua ke ntawm digitalization thiab hloov pauv kev tsim khoom, thiab ua tiav cov nqi txo, kev txhim kho kev ua haujlwm, thiab kev tswj cov khoom lag luam los ntawm kev hloov pauv lub thom khwm ntse, MES system, thiab kev txiav txim me me ceev teb hom. Kev sib koom ua ke ntawm peb lub ntsiab lus tseem ceeb yuav ua rau kev lag luam hloov pauv ntawm tus nqi tsav mus rau tus nqi tsav







